Category
Personal care
Grooming, oral care, deodorant, and other personal-care products.
55 brands with a current stake on record.
- Irish Spring
Irish Spring is a trademark Colgate-Palmolive lists in its 2025 Form 10-K.
- Controlling stakeColgate-Palmolive
- Kotex
Kotex is a brand Kimberly-Clark names in its 2025 Form 10-K.
- Controlling stakeKimberly-Clark
- Lady Speed Stick
Lady Speed Stick is a trademark Colgate-Palmolive lists in its 2025 Form 10-K.
- Controlling stakeColgate-Palmolive
- Lifebuoy
Lifebuoy is a skin-cleansing brand. Unilever's 2025 annual report lists it as a Personal Care Power Brand.
- Controlling stakeUnilever
- Lux
Lux is a personal-care brand. Unilever's 2025 annual report lists it as a Personal Care Power Brand.
- Controlling stakeUnilever
- meridol
meridol is a trademark Colgate-Palmolive lists in its 2025 Form 10-K.
- Controlling stakeColgate-Palmolive
- Nair
Nair is a brand Church & Dwight names in its 2025 Form 10-K.
- Controlling stakeChurch & Dwight
- Native
A personal-care brand in Procter & Gamble's Beauty segment, in antiperspirants, deodorants, and personal cleansing.
- Controlling stakeProcter & Gamble
- Old Spice
A personal-care brand in Procter & Gamble's Beauty segment, in antiperspirants, deodorants, and personal cleansing.
- Controlling stakeProcter & Gamble
- Orajel
Orajel is a brand Church & Dwight names in its 2025 Form 10-K.
- Controlling stakeChurch & Dwight
- Oral-B
An oral-care brand in Procter & Gamble's Health Care segment, covering toothbrushes and related products.
- Controlling stakeProcter & Gamble
- Palmolive
Palmolive is a trademark Colgate-Palmolive lists in its 2025 Form 10-K.
- Controlling stakeColgate-Palmolive
- PCA SKIN
PCA SKIN is a trademark Colgate-Palmolive lists in its 2025 Form 10-K.
- Controlling stakeColgate-Palmolive
- Pepsodent
Pepsodent is an oral-care brand. Unilever's 2025 annual report lists it as a Personal Care Power Brand.
- Controlling stakeUnilever
- Plenitud
Plenitud is a brand Kimberly-Clark names in its 2025 Form 10-K.
- Controlling stakeKimberly-Clark
- Poise
Poise is a brand Kimberly-Clark names in its 2025 Form 10-K.
- Controlling stakeKimberly-Clark
- Protex
Protex is a trademark Colgate-Palmolive lists in its 2025 Form 10-K.
- Controlling stakeColgate-Palmolive
- Purell
Purell is a hygiene brand. The Clorox 10-K says the GOJO acquisition, completed in April 2026, added Purell.
- Controlling stakeThe Clorox Company
- Rexona
Rexona is a deodorant brand. Unilever's 2025 annual report lists it as a Personal Care Power Brand.
- Controlling stakeUnilever
- Safeguard
A personal-cleansing brand in Procter & Gamble's Beauty segment.
- Controlling stakeProcter & Gamble