Open EyeBeta

A public record of U.S. government and large ownership

Brand

Closeup

Closeup is an oral-care brand. Unilever's 2025 annual report lists it as a Personal Care Power Brand.

Personal care

Documented stakes

  • UnileverControlling stakeHigh confidence

    Listed as a Unilever Power Brand in the Annual Report and Accounts 2025. The report does not state a percentage for the brand.

    As of Dec 31, 2025. Last checked Sep 22, 2026.